PR Class Success

Loyalist College PR students raise ovr $2400 for Quinte United Way in just 6 hours! Though it's not a national campaign, this one is special to all in our class. The long hours, hard work, sweat, laughter, and teamwork paid off. In under 6 hours, in one day, in a population of 2600 we raised $2400! It's amazing what our Mission Possible, Mystery Envolope campaign was able to accomplish for the United Way. We smashed the previous year's total, hell, we even smashed our predicted total. We were able to get coverage on no less then three local radio stations, two newspapers, and even a lead story on a Kingston T.V. news program. What is even more amazing is that we did it all with a limited budget, how about $0, and with only one certified PR practitioner (Thanks Kerry). I can only wish next year's class luck, because there is no way that they're going to touch us, unless they give away a car or something. We are the example that small business should look towards, we are the studnets that agencies should employ, we are the next brightest PR practitioner, and best of all, we had fun.